Priced Per Practice, Not Per Paw
Two priced tiers and a scoped one. The difference between them is not which features unlock, it is how much of the work we do for you. Every tier is run by us, so none of them asks your team to operate software.
What Each Tier Covers
What each tier covers, and what it costs. Every plan includes the clinic operations board, because the work it saves is not something to hold back for the top tier.
Front Desk
A practice where the phone, the paperwork and the follow-up all land on whoever happens to be at the desk.
$997 a month
$10,967 a year, which is eleven months for twelve
White-glove onboarding available for a one-time $500, included if you pay annually
- Every call gets answered, including after hours, over lunch, and when the lobby is three deep
- Nothing sits unread. Text, email, web chat, Google and Facebook arrive in one thread per client
- Clients confirm and turn up, without a person chasing them
- Surgery, euthanasia and image release consent is signed before the visit instead of chased after it, on your letterhead
- A website a pet owner can judge you by in four seconds and book from in one tap
- You can see what your phone did last week, and what people are saying about you
- All of it run by us. There is no system for your team to set up and no seat for you to learn
- Calls, texts and chat draw from a monthly balance that tops up on its own
Practice Growth
A practice that wants more of the right appointments, and wants to know which ones the marketing actually produced.
From $2,000 a month
From $22,000 a year, the same eleven months for twelve
White-glove onboarding available for a one-time $500, included if you pay annually
- Everything in Front Desk, plus the people who act on it
- Your overdue patients get brought back. The vaccine and wellness lists worked every month, which is the highest return marketing in the building because you already own it
- An unhappy client reaches your practice manager before they reach a public review page. A happy one gets asked at the moment they are happy
- You know which ad, search or listing made the phone ring, and what was said on the call
- Your marketing tied to booked appointments rather than to clicks, read from your practice management system
- A monthly read on whether AI assistants recommend your practice when someone asks
Enterprise
For hospitals and multi-location groups: one standard applied across every site, with the rollout run by our team.
- Everything in Practice Growth, on every location
- Onboarding included rather than charged, which is the difference a group notices first
- One standard built once, then deployed site by site, each keeping its own name, logo, number and colours
- Configuration and automation build handled for you
- Onboarding run by our team rather than handed to yours
- Reporting that reads across the group as well as within each site
Answers to Your Most Common Questions
Find Clear Answers to Your Most Frequently Asked Questions
Smart Paws is the client communication layer for a veterinary practice. It handles consent paperwork, appointment confirmations and reminders, client messaging across every channel, online booking by appointment type, payment by text link, review requests, and the vaccine and wellness recalls that bring patients back when care is due.
No. Your medical records stay where they are. Smart Paws sits alongside that system and handles the client-facing side: the messages, the consent, the bookings, the follow-up and the recalls. Connecting the two is part of onboarding, and we handle it.
Veterinary practices. General practice, emergency and urgent care, specialty and referral, mobile and house call, and multi-location groups. It was built around the way a clinic day actually runs rather than adapted from a general business tool.
Consent. No general platform handles a surgery or euthanasia consent request, a signing page carrying your clinic branding, a signed status written back to the patient record, and an internal notification to the team. That, and appointment types that know a sick visit is not a nail trim.
You are not handed a builder. Setup and training are handled for you: we connect it, configure the automations, write the sequences with you and run them. Your team approves the wording and then uses it. Once you are live, support is a call or email away: (844) 771-7297 or support@smartpaws.vet.
Front Desk is $997 a month, and Practice Growth is from $2,000 a month. Enterprise, for groups running several sites, is scoped on a call. The difference between the tiers is not which features switch on, it is how much of the work we do for you, so every tier is run by us rather than handed over. Calls, texts and chat draw from a monthly balance that tops up on its own, so nothing stops working mid shift.
No long-term contract. Terms are set out in writing before you sign and we walk you through them on the call, but you are not signing away a year to find out whether this works for your practice.
From you. Consent pages, emails and text messages resolve your clinic name, your logo, your phone number and your colours when they are sent. There is no vendor branding on any surface a client sees.
Yes. The request goes out by text and email with a link to your practice’s own consent page. The client signs from their phone, the record updates to Signed, the patient is tagged, and your team gets an internal notification.
They are routed privately to your practice manager rather than to a public review page, in time for someone to pick up the phone. That routing rule is the part of review software that actually matters.
Yes, and it is one of the clearest cases for this. Every site runs the same process while each one keeps its own name, logo, phone number and colours on everything a client sees.
Book a 20-minute walkthrough. Bring the part of your week your team dreads most. That conversation tells us more than a feature list, and it tells you whether this is worth continuing.
Get a Number Against Your Own Practice
Bring your caseload, your locations and the parts of the week you want handled. Twenty minutes is enough to scope it.
Book a Walkthrough